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How is performance marketing different from traditional marketing models?

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Performance marketing differs from traditional marketing in a very fundamental way — it’s results-driven. In traditional marketing models (like TV, print, or radio), you pay upfront without any guaranteed outcome. It’s often hard to measure how many people took action because of your ad.

In contrast, performance marketing is all about paying only for measurable results, like clicks, leads, or sales. One of the best examples of this is PPC (Pay-Per-Click) advertising, where you only pay when someone actually clicks on your ad.

For businesses looking for PPC services in Lucknow, performance marketing offers a smarter and more trackable approach. Whether you're targeting local customers or niche industries, PPC allows you to control your budget, test strategies, and optimize campaigns based on real-time data.

Agencies like Logelite Pvt. Ltd. specialize in offering performance-based digital marketing, helping businesses in Lucknow grow with high-ROI strategies like Google Ads, Meta Ads, and conversion tracking.

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