I think that the best thing you can do is change your mentality. Don't focus on trying to match big hospitals. Focus on selling all of the advantages that come with working with a smaller practice.
For example, you can offer employees a more personalized work environment. Unlike large hospitals, where employees might feel like just another number on a spreadsheet, you can build close-knit relationships with your team.
Another benefit is flexibility. Small practices often provide more flexible schedules and work-life balance, which many top professionals find appealing. Emphasize your ability to tailor roles to individual strengths and preferences, making their work more meaningful and satisfying.
Lastly, focus on growth opportunities. In large hospitals, it can be easy to get lost in the hierarchy. In your practice, team members might have more chances to take on leadership roles and influence the direction of the practice. Show how they can make a real impact and grow with you.
It also helps to offer competitive packages and optimize your recruitment process to attract the right talent. These are things that healthcare HR consultants can help you with, as the Sapern HR homepage shows.