When used properly, anchor texts improve website relevance and keyword targeting.
Search engines use clickable text to understand the context of the linked page. If you use clear and keyword-rich anchor texts, it strengthens your page's authority on that topic.
For example, instead of linking with “click here,” use something like “SEO tools for beginners.” This makes the link meaningful and supports SEO.
Anchor texts also improve user experience. They guide visitors clearly on where they will go next.
Mixing them naturally is important to avoid penalties.
Too many exact-match keywords in anchors can trigger Google spam filters. Always aim for a balance.
Better anchor text improves indexing, boosts page relevance, and supports ranking efforts.
If you want stronger internal linking and better link-building results, use clean and relevant anchor texts.
In short, anchor text isn’t just a link—it’s a signal of trust, relevance, and user intent.